About us

FoodTruckOperator.com covers the business management needs of the growing food truck industry. Geared toward owners and operators, story topics include industry trends and news as well as profiles on business owners and the technologies and tools available to help operators grow their businesses.


Site Editors

Elliot Maras

Elliot Maras is a veteran food industry journalist, having written for food and refreshment industry publications, and has performed various duties in a family catering business. He has served editing roles at Automatic Merchandiser and  Food Logistics magazines and has contributed to Vending Times and Fresh Cup magazines. He is a former board member of the International Foodservice Editorial Council, a recipient of the Office Refreshment Development Foundation’s Award For Journalism, and a graduate of the National Automatic Merchandising Association’s Executive Development Program at Michigan State University. He also serves as the editor of KioskMarketplace.com.

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Self-order technology options expand, challenging foodservice operators still using legacy POS