Richard Traylor
Richard Traylor
Richard Traylor graduated from Temple University in the winter of 2014 with a degree in Strategic Communications. After graduating, he taught English in South Korea for two years, during which he was fortunate enough to travel and see the world. In October 2016, he returned home and started to work in SEO Content at Webstaurant Store. This blog previously ran on Webstaurant Store.
Recent Contributions
Advice on hiring a young food truck crew
by Richard Traylor — Writer, WebstaurantStore
Hiring isn't easy for any business owner but the flexible hours and travel within the food truck operator world makes it even more challenging. Here's advice…
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Top 2022 foodservice trends: Marketing
by Richard Traylor — Writer, WebstaurantStore
Marketing is key to food truck success. Here's what food truck operators need to be focusing on in 2022.
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Comprehensive marketing plan is key to food truck success
by Richard Traylor — Writer, WebstaurantStore
Success, when it comes to food trucks, is tied to location and strong business strategies, but many truck operators aren't sure how to start the marketing…
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How to launch a restaurant: 11-step guide (part 2)
by Richard Traylor — Writer, WebstaurantStore
Many food truck operators are taking the big step of launching a brick-and-mortar restaurant. Here is the second part of an 11-step guide to help food truck…
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How to launch a restaurant: An 11-step guide (part 1)
by Richard Traylor — Writer, WebstaurantStore
Many food truck operators are taking the big step of launching a brick-and-mortar restaurant. The key to ensuring a smooth expansion is knowing as much as…
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All you need to know about a ghost kitchen
by Richard Traylor — Writer, WebstaurantStore
An increasing number of food trucks are utilizing a ghost kitchen for delivery needs as well as food prep. Find out what a ghost kitchen is and if it could…
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Food trucks and parking: Location critical to success
by Richard Traylor — Writer, WebstaurantStore
Food truck location is a key aspect to success, if not the top aspect for success. A bad location means no sales. But finding the perfect spot also involves…
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How to handle food truck customer complaints
by Richard Traylor — Writer, WebstaurantStore
Customer complaints are part of every foodservice operation and how food truck operators handle them is critical given the immediate impact of social media and…
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A guide to hiring seasonal food truck staff
by Richard Traylor — Writer, WebstaurantStore
Planning for busy seasons is essential for a food truck operator. Instead of stretching a staff too thin, consider hiring seasonal help to handle the annual…
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7 tips on tapping Instagram to drive the food truck business
by Richard Traylor — Writer, WebstaurantStore
Social media is invaluable to food truck operators and knowing how to use each channel -- in this case Instagram -- can prove vital in driving business and…
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