Technology

Tattle announces integration with Thanx

Provided

September 14, 2021

Tattle, an innovator in the customer experience improvement category, has announced its integration with Thanx, a guest engagement and retention platform helping restaurants and retailers personalize interactions with their guests through data capture, according to a press release.

Tattle plus Thanx collects the most comprehensive data available, combining Tattle's ability to track detailed customer feedback across all ordering channels using an open-API with Thanx's proprietary credit card integrations which capture both in-store and digital purchases with ease. The Thanx solution takes Tattle's functionalities further than previous integrations, augmenting Tattle's feedback data with Thanx's behavior data to create custom segments and personalized promotions

"With guest transactions today more evenly distributed across ordering channels than ever before, the measurement of the guest experience has now become paramount for operators to deliver joy to guests," Alex Beltrani, Tattle founder and CEO, said in the release. "Based on over 80 million data points collected in 2021, delivery and take-out experience has shown to deliver a 20% lower guest satisfaction score compared to its dine-in counterpart, and dine-in showing a 7% decline in guest satisfaction since January 2021. Without on and off-premise measurement, restaurants may miss the opportunity for both operational improvement and guest recovery, both of which are key contributors to ROI."

Tattle powers the operational improvement strategy for industry leaders, such as MOD Pizza, Bareburger, Farmer Boys, Blaze Pizza, The Halal Guys and many more. Thanx was founded in 2011 and is headquartered in San Francisco, California.