Case Study

How PDQ Chicken Brings Back 50% of Unhappy Guests

November 1, 2024

Presented by

PDQ Chicken, a fast-casual chain, faced challenges managing guest feedback for its 50+ locations, especially with off-premise business comprising 80% of sales. By partnering with Ovation, PDQ implemented frictionless, SMS-based surveys, leading to higher engagement from dine-in, drive- through, delivery, and takeout guests.

About Ovation

Ovation is a guest experience platform for multi-unit restaurants that starts with a 2-question survey to drive revenue, streamline guest recovery, and easily improve operations. Thousands of restaurants are using Ovation to get more feedback through frictionless surveys, recover guests through real-time communication, boost their online reputations, and improve through AI-driven insights.