Fast Casual Executive Summit
Fast Casual Executive Summit session looks at menu trends as competitive edge
A session at the Fast Casual Executive Summit session next month in Denver, Colorado, will explore diversifying menu options as a method to increase a restaurant's competitive advantage.
September 23, 2024 by Mandy Wolf Detwiler — Editor, Networld Media Group
The days of burgers and fries as the cornerstone of the fast-casual industry are over. Today's consumers crave a diverse culinary experience, demanding more than just the same old, same old. This shift has created a competitive landscape where innovation and adaptability are essential for survival.
At the Fast Casual Executive Summit in Denver, Colorado, next month, a session titled"Beyond Burgers & Fries: Diversifying Your Menu for Competitive Advantage" will delve into the strategies that are propelling fast-casual restaurants to the forefront of the industry. From identifying emerging trends to segmenting your customer base and tailoring your menu accordingly, four speakers will explore the tools and techniques necessary to create a competitive advantage.
Discover how to develop exciting new menu items without compromising your bottom line and how technology is revolutionizing the way operators are streamlining their processes and personalizing the dining experience.
Speakers include: Dave Beer, COO of Mahana Fresh; Laura Rea Dickey, CEO of Dickey's Barbecue Restaurants; Justin Livingston, VP of franchise development for Ziggi's Coffee and Janet Monroe, CEO of ClusterTruck. Luis Lara, SVP of business development for Consolidated Concepts, will moderate the event, which is sponsored by Consolidated Concepts.
Monroe said at ClusterTruck, the brand believes that variety and customization are key to meeting the evolving demands of today's consumers.
"With over 100 items on our menu, constantly refreshed limited time offerings, and the ability to customize meals, nobody has to compromise," she said. "Whether it's pizza, burgers, salads, tacos, pad Thai or vegan, our menu provides something for everyone. Fresh, on-trend, high-quality meals with this level of diversity ensure customer satisfaction and repeat business."
The Fast Casual Executive Summit will take place October 13-15 at the Sheraton Denver Downtown Hotel. The event is produced by Networld Media Group, parent company to Fastcasual, Pizza Marketplace and QSRweb, among other B2B sites. It brings together restaurant executives and operators from across the country.
Click here to register for the Fast Casual Executive Summit.
About Mandy Wolf Detwiler
Mandy Wolf Detwiler is the managing editor at Networld Media Group and the site editor for PizzaMarketplace.com and QSRweb.com. She has more than 20 years’ experience covering food, people and places.
An award-winning print journalist, Mandy brings more than 20 years’ experience to Networld Media Group. She has spent nearly two decades covering the pizza industry, from independent pizzerias to multi-unit chains and every size business in between. Mandy has been featured on the Food Network and has won numerous awards for her coverage of the restaurant industry. She has an insatiable appetite for learning, and can tell you where to find the best slices in the country after spending 15 years traveling and eating pizza for a living.
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