How to start a food truck: 10 tips from operators

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Here are 10 tips to getting a food truck up and running.

Wetzel's Pretzels franchisee takes brand to Georgia

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Wetzel's Pretzels has expanded into Georgia through a franchisee. Here's how they are delivering pretzels to Augusta and the wider area.

Franchisees open 1st Wetzel's Pretzels food truck in Georgia

July 9, 2024

Troy and Nancy Akers have opened a Wetzel's Pretzels food truck in August, Georgia, according to a press release.

Wetzel's Pretzels franchisee opens unit with brand's Access to Equity program

by Mandy Wolf Detwiler — Editor, Networld Media Group

Daintry McFadden opened a Wetzel's Pretzels location in an Illinois Macy's department store with the help of the brand's Access to Equity Program. In this…

It’s a sister affair for a California Wetzel’s Pretzels food truck

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Peyton and Paige Geyser, sisters in Orange County, California, are owners and operators of a Wetzel’s Pretzels food truck and were longtime fans of the brand…

From food trucks to popping pearls, Wetzel's Pretzels CEO sees bright future

In the twists and turns of everyday QSR operations, few brands get more twisted, tasty and fun than West Coast-born and bred, Wetzel's Pretzels. On this week's…