Marketing

Cousins Maine Lobster food truck rolls into Pacific Northwest

Photo courtesy of Cousins Maine Lobster.

July 17, 2023

This weekend marks the arrival of a Cousins Maine Lobster food truck in the Pacific Northwest. It will make its first local appearance at the Oregon Trail Brewfest in Oregon City on July 22.

It's the fifth CML food truck unit for brothers Raj and Rahul Mohan, according to a press release.

The duo joined the brand in 2019 launching their first CML truck in San Francisco and now own and operate three trucks in that area. They are also in development of a brick-and-mortar location in that area.

In early 2023 the Mohans expanded into Denver with the first CML truck in that territory.

"Portland has an amazing food scene and food trucks and food carts are incredibly popular. The area is home to vibrant breweries and wineries. We find great synergies with beverage companies and love collaborating with other small business owners," Raj Mohan said in the release. "Right now, there are limited options for lobster in the market and we are confident that the quality of our product and our service will be a hit with seafood lovers throughout the region."

"In 1885, Asa Lovejoy of Boston, Massachusetts and Francis Pettygrove of Portland, Maine flipped a coin for the naming rights to a burgeoning town on the banks of the Willamette River. Pettygrove won and Portland, Oregon got its name," said Sabin Lomac, Cousins Maine Lobster co-founder and Maine native, said in the release. "We are thrilled to bring Maine's most iconic product to the very city named for our hometown and we have no doubt that Raj and Rahul will lead an exceptional team and operation in their newest market."

The brand was founded in 2012 by real-life cousins and Mainers, Jim Tselikis and Sabin Lomac, and began with two things: a food truck, and a shared vision to extend the highest-quality Maine lobster to the lobster-starved masses by making it affordable and accessible.

After appearing on Shark Tank the cousins partnered with Barbara Corcoran and began franchising, working with local owners and entrepreneurs to bring Maine lobster to over 40 cities across the country.