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Marketing News & Media

6 ways to market your food truck with Instagram

by Ashley Halsey — writer, freelancer

Instagram offers an excellent marketing tool for food trucks because of the quality of the pictures, which are critical when presenting food to customers

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How to build buzz and positive 'ORM' for your food truck on the web

by Daniela McVicker — Writer, TopWritersReview

Building a food truck reputation requires an ongoing effort to be active on social media, interact with customers and encourage them to post honest reviews of…

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Chef/entrepreneur spreads his love of Italian street food

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Over the past nine years, Nick Terzella has experienced the excitement of establishing a successful business in a fast growing industry that continues to face…

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Beeconz introduces app for finding mobile locations

October 11, 2019

Beeconz is debuting a patent-pending location-based app to help users find a mobile business location, such as a food truck, according to a press release.

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6 tips to winterize your food truck

by Richard Traylor — Writer, WebstaurantStore

Winter is the most difficult season for many food trucks, but by changing your menu, working with local businesses and searching for events and catering…

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What's new on the (fall) menu?

by Cherryh Cansler — Editor, FastCasual.com

Fall limited-time offers are here. Not only do they include the typical pumpkin and caramel-flavored treats but also comfort foods reimagined in healthier ways…

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Miami's Della Bowls staying in business via virtual kitchen

September 24, 2019

Della Bowls, a fast casual concept that began as a food truck in Miami, is partnering with Reef Kitchens to expand its plant-based bowls to more customers in…

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Everything you need to know about First Fridays

by Christine Potts — Senior Editor, WebstaurantStore

First Fridays are a growing trend in cities, and they're an excellent opportunity for food trucks to integrate with the community. Try offering specials or…

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Arby's Meathouse welcoming Area 51 aliens with special menu

September 19, 2019

If any aliens make it to the "Storm Area 51 Basecamp" event Saturday in Hiko, Nevada, Arby's is making sure they get a taste of Planet Earth.

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Are you part of your community? Networking pays

Networking and being involved in your community is a great way to help grow your food truck business. There are many opportunities available, and being…

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Appetize QSR platform integrates Olo, Punchh and SynergySuite

September 5, 2019

Appetize, a point-of-sale and enterprise management platform, has integrated with the Olo, Punchh and SynergySuite digital platforms to simplify restaurant…

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What your fall menu must have

by Cherryh Cansler — Editor, FastCasual.com

Hint: Pumpkin isn't the only trending menu offering this fall.

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Pretzel truck delivers Auntie Anne's brand to more snacking occasions

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Auntie Anne's has discovered food trucks to be a great tool for strengthening its brand and making it more accessible to customers.

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Wing It On teams with Incentivio on mobile ordering app

August 27, 2019

Wing It On Franchising, a Waterbury, Connecticut-based fast casual that has expanded into food trucks, is teaming with Incentivio to offer guests a mobile app…

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Taco John's deploys food truck to introduce new look

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Taco John's introduced its first official food truck in Cheyenne, Wyoming, to give customers a glimpse of its new look and to celebrate its 50th anniversary.

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10 most-popular food trucks on Instagram

A U.K. based price comparison website recently compiled a list of U.S. food trucks with the most Instagram followers.

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Rolling Indulgence ready to roll for real following The Great Food Truck Race

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

While the Dayton trio behind Rolling Indulgence didn't win the $50,000 first place prize in season 10 of The Great Food Truck Race, they are looking forward to…

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Tacos lead top five food trucks in Milwaukee

August 12, 2019

Tacos were at the top of the list in Milwaukee when Hoodline reviewed Yelp rankings of the city's food trucks. Hoodline, which ranks based on Yelp reviews and…

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Top 10 end-of-the-season food truck upgrades

by Will Hodgskiss — CEO, Venture Food Trucks

As the summer comes to a close, food truck operators start thinking about upgrades to make their vehicles more comfortable to work in and more appealing to…

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Taco John's celebrates 50th anniversary with first food truck

August 5, 2019

Taco John's is celebrating its 50th anniversary by rolling out its first food truck, according to a press release.

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