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Franchising & Growth News & Media

Cousins Maine Lobster co-founder describes successful journey in TV interview

April 16, 2018

Jim Tselikis, co-owner and co-founder of Cousins Maine Lobster, and co-author of a book about the company's success, discussed his journey growing from one…

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How a food truck launched Austin's 'The Peached Tortilla' celebrity chef

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Eric Silverstein's experience running a food truck gave him the foundation for both the restaurant and catering businesses and established his reputation as a…

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LevelUp teams with FullContact to improve customer segmentation

March 14, 2018

LevelUp has partnered with FullContact, an identity resolution provider, to power precision marketing programs by providing foodservice operators with a…

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Saladworks relies on food truck to drive sales while stores close for remodeling

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The Saladworks food truck has proven a great way to serve loyal customers when a store is closed for remodeling, in addition to marketing the brand and…

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How Garbanzo's first food truck helps establish the brand in St. Louis

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Denver-based Garbanzo Mediterranean Fresh launches its first food truck in the St. Louis area, tapping the services of an existing food truck operator who was…

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How a DJ launched a food truck business

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Having always worked as his own boss, food truck operator Keith Hill offers an excellent case study in entrepreneurial ambition.

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From food truck to 5 restaurants: one entrepreneur's story

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

While a commissary gave David Choi the venue for his first restaurant, his food truck experience gave him the skills needed to prepare and serve food to…

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Drumstick-roll please: KFC exec to share secret (branding) recipe as keynote of Restaurant Franchising & Innovation Summit

by Cherryh Cansler — Editor, FastCasual.com

George Felix, KFC's director of brand communications, will share his secret recipe on how KFC is resonating with both millennials and Baby Boomers at the 201…

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Foodservice leaders describe best practices for managing social media challenges

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Managing social media messages is an evolving challenge for foodservice operators. A recent panel highlighted how some proactive companies are addressing the…

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Franchise or company owned stores? Successful followers of both models offer insight

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The question of whether or not to franchise weighs heavily on the minds of foodservice establishments that must consider the benefits and challenges of…

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Investing for growth? Veterans flag top priorities

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

A panel during the Fast Casual Executive Summit at the Nashville Omni explored the questions management should ask before investing in growth initiatives.

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St. Louis roast beef chain enlists food truck to tackle new markets

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Seeing a big demand for sliced roast beef, Lion's Choice sees a food truck as a good way to expand its market presence.

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The Orange Buffalo food truck to open first brick-and-mortar site in London

October 4, 2017

The Orange Buffalo, having gained a following in London's food truck scene for its New York-style buffalo chicken wings coated with homemade sauce, will open…

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Sweetfrog Frozen Yogurt credits recent growth to mobile trucks and trailers

September 15, 2017

Sweetfrog Frozen Yogurt announced it has secured 35 new franchise deals through September 1 and credits its growth to non-traditional models like mobile trucks…

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Shaved ice/ice cream truck franchise offers rewarding second career

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

A shaved ice and ice cream truck franchise was the right career change for the third generation owner of a family finance business.

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Kansas City pizza franchisee uses food truck to build brand visibility (Part 1)

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Being an established restaurant operation, KC Pie brought some key advantages to launching a food truck, but still had to learn the nuances of the food truck…

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Environment-focused startup spearheads food trailers to support brands

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Move Systems helps food brands expand into urban markets via food trailers. The company focuses on improving the urban physical environment.

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Wayback Burgers to test food trailers in the Big Apple

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The fast casual chain teams with a trailer specialist to launch its first mobile food initiative, starting in New York City.

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Franchisees talk do-over: What they wish they knew before opening their franchise

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Managing employees is a major aspect that new franchisees often don’t realize or prepare for when signing a franchise agreement. That, and the fact that…

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