Restaurateurs: 'Don’t hesitate to offer mobile payments'

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

While mobile orders represent a minority of orders, panelists said the ratio is shifting in their favor. A panel of restaurateurs tackling the issue at the…

DIY printing platform launching for restaurateurs

September 27, 2017

An online printing platform launches Oct. 4, called Templi, which a news release said allows brands to create and print branded collateral, like cups, coasters…

White Castle’s 'Crave Mobiles' racking up more miles

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

White Castle food trucks have allowed the company to extend its presence in markets that aren't as well served by its brick and mortar restaurants, helping to…

'FoodFaves' app crowdsources favorite foods

September 13, 2017

The FoodFaves app crowdsources pictures of users' favorite foods, helping them pinpoint their craving and then directing them to that exact dish in a few miles…

Kansas City pizza truck earns points in building brand visibility, Part 2

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The fast casual pizza concept is still new to a lot of people, and the food truck has improved customer awareness of this concept.

Former Papa Murphy's CDO: Ask 3 questions before investing in tech

by Will Hernandez — Editor, NetWorld Media Group

As restaurants consider deploying technology, such as a loyalty program, branded app or mobile payments, executives should first consider whether such efforts…

Business intelligence platform offers restaurants analytics to influence customer behavior in real time

August 23, 2017

Bloom Intelligence offers advanced tracking metrics for the hospitality industry to attract, engage and retain customers through its cloud-based business…

Wayback Burgers to test food trailers in the Big Apple

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The fast casual chain teams with a trailer specialist to launch its first mobile food initiative, starting in New York City.

IHOP to roll out food truck in New York City

July 31, 2017

IHOP will roll out its first food truck on August 4 in New York City as part of an integrated ad campaign for its new French Toasted Donut, according to an…

3 commonalities among Lyfe Kitchen, Urban Plates, Baskin Robbins brand-building strategies

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Building a successful brand has three parts: storytelling, club making and country building, according to a branding expert at the National Restaurant Show.

Toast and Paytronix announce integration

July 20, 2017

Toast and Paytronix are integrating their respective technologies, allowing Toast users to utilize Paytronix loyalty and gift card solutions, according to a…

Phoodio app updates food truck schedules automatically for customers

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

While most food truck owners claim social media is their top marketing tool, one software engineer learned that not all of them do a good job keeping customers…

How 1 Central Florida food truck quickly attracted 800 percent more visitors to their website

Ribshack Foods had the unique challenge of promoting both its sauce and chips product lines as well as developing an instant local following for its three…

Food Truck Cinema program begins this Saturday in Concord, California

July 7, 2017

Food Truck Cinema begins this weekend, bringing food, live music and Indiana Jones to Diablo Creek Golf Course in Concord, California for the first of three…

Cousins Subs' Traveling Sub Shop improves brand awareness and gives back to the community

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Cousins Subs uses its food truck to improve brand awareness while also supporting charities the company has committed itself to.

Walmart food trucks offer free food in Virginia

June 12, 2017

Walmart food trucks are offering free food to people in parts of Virginia. A food truck in the Norfolk, Virginia, area is offering customers free sliders from…

London food trucks part 2: The role of street food markets, and what the US can learn

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Private marketplaces for food trucks and 'gazebos' have fed the expansion of London's street food culture, benefiting both food entrepreneurs and consumers.

London food trucks: How American food trucks influenced a historic European street food scene (part 1)

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The London street food scene is much older than America's, but one London visionary was motivated by some things she noticed in the U.S. street food scene to…

Killeen, Texas to host 'Battle of the Food Trucks' June 3

May 30, 2017

The annual Killeen Battle of the Food Trucks will feature 22 food trucks, all vying for top spot at the Killeen Community Center, Killeen, Texas on Saturday…

Food truck marketplaces play a growing role for the emerging food truck industry

by Erik Chan — Ceo, OrderParrot

Food truck marketplaces help food trucks solve the location problem by securing the rights required for the trucks to operate on their premises. They also…