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Marketing News & Media

NRA show: Convenience continues to push the envelope, spelling more food truck growth opportunities

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The National Restaurant Show demonstrated a wealth of products and equipment to help food trucks take advantage of hot consumer trends. Exhibitors are…

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Paytronix report examines how to draw less frequent guests into loyalty program

May 22, 2017

Paytronix Systems Inc. has released a report that examines key metrics on guest loyalty programs. The report found that the majority of new members that join a…

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Harris Poll: Millennials crave QSRs and coffee; Boomers bypass pizza

May 16, 2017

Despite restaurant traffic data showing a decline in April QSR traffic, Harris Poll released data today saying that millennials prefer quick-service…

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Long Island food truck festival seeking operators, aims to showcase truck industry

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

A Long Island food truck festival is looking for a few dozen operators to participate in a community event that also promotes the expanding culinary options…

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Partnership pays off for food truck and Mediterranean food importer

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Wild Garden Foods launches its first food truck tour next week to introduce customers to its products and at the same time support the community. A…

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The anti-app: why messaging is the new loyalty program

More than 60 percent of smartphone users download an average of zero apps every month, and most of those are opened only once. Roughly 75 percent of consumers…

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Wild Garden Foods food truck tour coming to Chicago May 15-18

April 28, 2017

Wild Garden Foods will conduct a four-day food truck tour May 15-18 throughout Chicago to  share its love of Mediterranean food by giving back to the community…

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Food truck fest coming to Newtown, Pennsylvania

April 20, 2017

Plans are in the works for the first-ever Newtown Food Truck Fest, which will be held Father's Day — Sunday, June 18 at Council Rock North High School in…

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Mobile Vending University helps prepare food truck owners

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Mobile Vending University provides a certified course in operating a food truck in Pasco, Washington. The attendees are taught by subject matter experts in all…

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[INFOGRAPHIC]: Why Food Truck Businesses Are Revving Up

Food trucks are the fastest-growing channel in today's foodservice industry. Download this infographic to find out why food trucks are so attractive.

Presented by FoodTruckOperator.com

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App helps people find Utah food trucks

April 19, 2017

The new Food Truck League Finder app makes it easier to find and support food trucks in Utah, said Taylor Harris, founding partner of the league, which…

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First 'PopTruck' expands Doc Popcorn’s brand in the Twin Cities

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

A popcorn store owner finds a food truck enhances brand awareness and brings additional sales. The franchise organization is considering making it available to…

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Barbecue restaurant veteran finds new life on a food trailer, learns through trial and error

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Former brick and mortar restaurateur Doug English needed to make a career change on account of his life's circumstances. A barbecue food trailer was a natural…

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65 trucks expected at Winston-Salem food truck festival Saturday

April 5, 2017

The annual Burke Street Food Truck Festival will be from 3 to 8 p.m. Saturday on Burke Street in downtown Winston-Salem, North Carolina, according to a press…

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Food Truck Friday returns to Pasco, Washington

April 5, 2017

Pasco, Washington's Food Truck Friday program returns for its third season Friday, April 7, behind Viera's Bakery in downtown Pasco, according to the Tri-City…

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Texas Food Truck Showdown draws 20,000 to Waco

April 3, 2017

Heritage Square buzzed Saturday, attracting crowds of locals and visitors for the third annual Texas Food Truck Showdown, according to The Waco Tribune-Herald.

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Food trucks ready for upcoming Toyota Grand Prix in Long Beach

April 3, 2017

While people attend the Toyota Grand Prix of Long Beach April 7-9 to see fast cars race at breakneck speeds around the track, many race fans will also check…

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Social Media Marketing Guide for Food Truck Success

This guide is designed to give food truck operators an understanding of social media marketing.

Presented by FoodTruckOperator.com

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Stay solid: Join the movement to add 'e' to Pi Day

by S.A. Whitehead — Food Editor, Net World Media Group

Enough of this obscure 3.14 math stuff. Join restaurateurs everywhere to make this day about the real "pie" — the one dripping with cheese on a steamy crust.

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Standing out in 2017: How to implement 4 fresh marketing tips

by Cherryh Cansler — Editor, FastCasual.com

Check out four ways to up your marketing game in 2017.

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