Marketing News & Media

Comprehensive marketing plan is key to food truck success

by Richard Traylor — Writer, WebstaurantStore

Success, when it comes to food trucks, is tied to location and strong business strategies, but many truck operators aren't sure how to start the marketing…

read now

Michigan group aims to raise $50K for food truck park effort

December 30, 2021

A Michigan organization, Communities First Inc., is striving to raise $50,000 in funding to receive a matching grant for a community revitalization effort in…

read now

Most read Food Truck Operator news, features of 2021

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Top interests for Food Truck Operator readers in 2021 were food trends, news of ‘The Rock’ truck and the growing development of food truck parks across the…

read now

Paper Plane Pizza to open in Milwaukee food hall

December 17, 2021

Paper Plane Pizza will open at the 3rd Street Market Hall in Milwaukee, slated to debut in January 2022, according to an OnMilwaukee report.

read now

Iowa food truck park open for business

December 16, 2021

The first-ever food truck park in Iowa is now serving guests daily from 10 a.m. to 9 p.m. in Ames.

read now

Lyft teams with Olo on restaurant delivery

December 15, 2021

Ride share company Lyft is teaming up with Olo, and its on-demand commerce platform Dispatch, to deliver digital orders for Olo's restaurant network brands.

read now

Food Truck America awards more than $15K

December 9, 2021

The Food Truck America Promotion 2021, over the course of three months, awarded more than $15,000 in prizes and giveaways to food trucks.

read now

North Jersey park revamp will include a spot for food trucks

December 8, 2021

When city officials are done re-vamping Columbus Park in Garfield, New Jersey, the site will also be home to nearly half a dozen food trucks.

read now

Cousins Maine Lobster franchisees shutter store but keep trucks rolling

December 6, 2021

A husband and wife duo running Cousins Maine Lobster food trucks are shutting down a physical franchise restaurant they opened three years ago.

read now

Flour Girl & Flame opens in Milwaukee suburb

December 6, 2021

A food-trailer pizzeria now has a brick-and-mortar store in West Allis, Wisconsin, a suburb of Milwaukee, according to the Milwaukee Journal Sentinel. Flour…

read now

School district launching mobile curbside cafeteria

November 23, 2021

The Chicopee Public Schools district, in Massachusetts, is launching a food truck as part of its Farm to School Fresh program.

read now

Texas food truck park breaks ground

November 17, 2021

Construction is starting on a Texas food park in Copperas Cove.

read now

Wetzel’s Pretzels partners with Thirst on co-branded food truck

November 17, 2021

Wetzel Pretzels, a mobile food enterprise in Utah, has teamed up with Thirst in a franchise deal for a co-branded food truck.

read now

Iowa city gets a food truck park

November 16, 2021

Iowa's first food truck park is now open in Ames, according to a KCCI report.

read now

Food trucks part of Austin mac and cheese festival

November 12, 2021

Food trucks will once again be a spotlight at the Mac + Cheese Festival taking place at the Celis Brewery Beer Garden in Austin, Texas.

read now

Pittsburgh pizza truck offers more than just a slice

November 11, 2021

Those grabbing a free pizza slice recently at Gerry's Partisan Pizza, a food truck that stopped in Oakland, Pittsburgh, likely found themselves wondering about…

read now

CORE's Serving Up Hope to raise funds for restaurant workers in need

November 11, 2021

CORE — Children of Restaurant Employees — a national non-profit organization that provides financial help to food and beverage employees with children, has…

read now

Pennsylvania holiday event will feature food truck fare

November 10, 2021

Cranberry Township, in Pennsylvania, is once again having its First Stop event, a community-focused event featuring food trucks, crafts, live reindeer and…

read now

Denver brewery launches food truck

November 5, 2021

The Denver Beer Co. has long been a place where patrons can get food truck fare, but now the Denver-based brewing company has its own food truck serving up…

read now

Christmas food truck rally back on in Ohio

November 5, 2021

The fifth annual Fall into Christmas Food Truck Rally & Craft Show is back on in Greenville, Ohio.

read now