News & Media From Elliot Maras

Booking services help more clients find food trucks

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Booking services help clients find food trucks to serve regular meals as well as special catering events. The companies, which typically charge the food truck…

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Mobile food app to offer virtual tokens, foundation for more efficient food supply chain

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Fudi will offer a virtual token called FudiToken that will enable foodservice providers to give customers a convenient way to pay for their purchases, along…

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Saladworks relies on food truck to drive sales while stores close for remodeling

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The Saladworks food truck has proven a great way to serve loyal customers when a store is closed for remodeling, in addition to marketing the brand and…

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A mission to help leads a Texas family into mobile food

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Starting a food truck has been an intense educational experience for a Texas family with no prior foodservice background. Entering their third year, Steve and…

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How Garbanzo's first food truck helps establish the brand in St. Louis

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Denver-based Garbanzo Mediterranean Fresh launches its first food truck in the St. Louis area, tapping the services of an existing food truck operator who was…

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How a DJ launched a food truck business

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Having always worked as his own boss, food truck operator Keith Hill offers an excellent case study in entrepreneurial ambition.

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Washington State food trucks fight for exemption from commissary requirement

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The proposed bill supported by 12 state lawmakers would allow a mobile food vendor to be granted a variance to the requirement if the food truck has the same…

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Mudslides still snag Southern California; support needed for food relief

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

More mudslides are expected in Southern California because many of the hills in the area were scorched by fires that burned the vegetation that would have…

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'Grocery on wheels' makes its debut

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Self-driving vehicles that deliver fresh produce and allow consumers to place orders via an app and then physically pick their own produce could be the…

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Influencer of the Year: Keith Hill, I Love Bacon

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Keith Hill believes the food truck industry is becoming more competitive and needs more educational resources to help entrepreneurs succeed. This is why he…

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Technology, social media topics lead top 10 stories in 2017

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Stories about social media and technology tools were the most-read articles in 2017, the inaugural year for Food Truck Operator. An analysis of the 10 stories…

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Food trucks in pro-bitcoin New Hampshire city begin to accept cryptocurrency

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Keene, New Hampshire, a pro-bitcoin community, already has its second mobile food vehicle that will accept bitcoin, a digital currency that is growing in…

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Specialty beverage truck finds healthy demand for nitro coffee, bubble teas and more

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Entrepreneur Doug Hildreth found a big market for a host of niche beverages such as nitrogen-infused coffee, bubble teas, craft sodas and shaved ice in his New…

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From food truck to 5 restaurants: one entrepreneur's story

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

While a commissary gave David Choi the venue for his first restaurant, his food truck experience gave him the skills needed to prepare and serve food to…

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Seoul Taco: A food truck entrepreneur success story

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

A passion for food, combined with a desire to improve his lot in life and a little luck propelled David Choi, the son of Korean immigrants, to launch Seoul…

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Chefs' inspiration: Personal experience drives the process, but other factors enter the mix

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Menu development is a team effort consisting of culinary, financial and logistics input. A balance is needed for a menu item to succeed.

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Foodservice leaders describe best practices for managing social media challenges

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Managing social media messages is an evolving challenge for foodservice operators. A recent panel highlighted how some proactive companies are addressing the…

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Franchise or company owned stores? Successful followers of both models offer insight

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The question of whether or not to franchise weighs heavily on the minds of foodservice establishments that must consider the benefits and challenges of…

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Investing for growth? Veterans flag top priorities

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

A panel during the Fast Casual Executive Summit at the Nashville Omni explored the questions management should ask before investing in growth initiatives.

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Dickey's, Quiznos, Firenza execs: Cloud technology gives a lift, but needs advocates

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Cloud technology enables companies to respond faster to market changes and empowers employees to perform better, but change doesn't come without pain.

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